Communication Plan (BSB Mall)

In 2020 I did a complete communication plan and creative direction for the most popular mall in my city called BSB Shopping. In this job I was responsible for the Concept, Creative Direction, Web Design, Naming, Branding and presentation design for the final client. As chief creative officer I managed to successfully win the account of the mall for the agency that hired me for my services and for the idealization of the campaign. The main highlight of this was that I, totally on my own and competing with several famous advertising agencies, managed to win the contest to win the shopping mall account

Campaing Presentation for final client (screen recording)
Art Direction, Branding, Web Design - BSB Theater
Logo Identity and Concept
BSB Mall
BSB Mall
Curtains
Curtains
Final Logo
Final Logo
Visual Identity - Posters
Landing Page - Web Design & UX/UI
Homepage
Homepage
Branding / Art Direction - Mercadinho Brasíllia Shopping
Logo Concept
Visual Identity - Cards for Social Media
Web Design & UX/UI
Campaign - #ÉSerBSB
Main campaign for the mall that took famous places and archtecture of Brasília to be represented with images that are hidden in the poster​​​​​​​

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